Seven Words That Will Murder Your Ads

tom hoobyarTom Hoobyar, author of Word Magic, was our guest speaker last night at the Bay Area Internet Marketers Meetup. Tom taught us a ton about copywriting, direct marketing and engaging your prospects online using stories and painting images using words. The best part of last nights meeting was Tom’s Seven Words That Will Murder Your Ads. Listen to the replay of last nights meeting here to discover those seven magic words to avoid when writing.

 

Sphere: Related Content

Technorati Tags: , , , , , , , , , , , , , , ,

Permalink Print 1 Comment

What makes a web video viral?

We’ve all seen those crazy videos on YouTube. Silly dances, dangerous stunts, some really bad singing and some incredible singing (aka Susan Boyle). Recent reports say over 500,000 new videos are uploaded to YouTube every day. Why are some wildly popular while 99.9% of the videos are BORING?

The latest YouTube sensation is this wedding video from a couple in St. Paul, Minnesota. Kevin Heinz and Jill Peterson wanted to do something different for their wedding procession and boy did they succeed. Almost 9 million people have viewed their wedding video in the past week and almost 45,000 people have commented on the video. Kevin and Jill appeared on the Today Show and the entire wedding party re-enacted the procession on live television. Take a look at the video now and you’ll see why this is one of the most popular videos on YouTube right now.

What makes a web video viral?

When you watch this video you can see why it’s spreading like wildfire across the internet. Here’s why it’s the hottest viral video on YouTube this week.

1. It’s totally unexpected. The ushers are standing patiently at the end of the aisle waiting for the ceremony t0 begin and while the crowd is anticipating the arrival of the bride.

2. The music begins and the ushers break out into a dance. The crowd instantly joins in the fun wondering what’s going to happen next.

3. The bridesmaids join in the fun making up their own dance down the aisle.

4. The groom busts through the pack of ushers and bridesmaids and somersault down the aisle.

5. The bride boogies down the aisle to the delight of the crowd.

Everyone is genuinely having fun. The wedding party practiced a little before the event but most of it is improvisational. The crazy dancing totally surprised the crowd and they totally embraced it wanting more. Many even joined in the dancing. There’s no acting in this video – it’s totally authentic.

If you want to create a viral web video then you have to make it fun and real. Surpise your viewers by doing something totally unexpected and entertain them. Be authentic and don’t try to sell anything in your web videos. The best way to turn people off is to try to sell them something because we see enough commercials when we watch televsion.

Make some web videos and send me the links so I can post them on my blog. Have some fun and make a name for yourself!

To your online success,

Ted

Sphere: Related Content

Technorati Tags: , , , , , , , , , , , , , , , , , , , , , , ,

Permalink Print 1 Comment

Adding Categories to Wordpress blogs

Here’s a short video that shows you how to add Categories to your Wordpress blog

Adding Categories to your Wordpress blog

Sphere: Related Content

Permalink Print 1 Comment

Joomla 1.5.11 Security Release Now Available

Joomla 1.5.11 security releaseIn early June, Joomla 1.5.11 was released and I’ve been testing it for a few weeks. I highly recommend upgrading your Joomla 1.5.x to the latest version. Here’s the announcement from the Joomla Project

The Joomla Project announces the immediate availability of Joomla 1.5.11 [Vea]. This is a security release and users are strongly encouraged to upgrade immediately.

This release contains 26 bug fixes, two moderate-level security fixes and one low-level security fix. It has been 11 weeks since Joomla 1.5.10 was released on March 28, 2009. The Development Working Group’s goal is to continue to provide regular, frequent updates to the Joomla community.

Download your updates here

Click here to download Joomla 1.5.11 (Full package) »

Click here to find an update package. »

If you don’t want to install your own updates, we can do it for you for only $50 until the end of June.  We normally charge $125 for this service. You must be running a version of 1.5.x not the original version of Joomla 1.0.x.

We will:

1. Back up your current Joomla 1.5.x website including the database

2. Install the Joomla 1.5.11 version

3. Test your website to make sure everything is working properly.

Click here if you want us to install your Joomla 1.5.11 upgrade.

Sphere: Related Content

Technorati Tags: , ,

Permalink Print 2 Comments

Proof that Twitter has peaked

Yes the rumors are true. Twitter has reached it’s peak and will start declining in popularity. Here’s proof that Twitter has peaked!

Sphere: Related Content

Technorati Tags: , ,

Permalink Print Comment
Login